Treat Yourself, The Iconic’s Major 50% Off Mid-Season Sale Just Dropped

By Sammy Preston
8th Sep 2020

A model wearing an outfit from The Iconic.

The weather’s warming up, we’re edging towards the end of this weird, wild and devastating year, and Mars is in retrograde. Whatever excuse you like really—we reckon it’s time to treat yourself. The Iconic has just dropped a wild 50% off sale, so what better time to dive on in and snap up something new.

There’s a bit of everything in the mix for this edition of The Iconic’s half-price mayhem. Sleek back to work looks if you’re making your way back to the office, face masks if you need to top up your stash, denim, dresses and summery sandals to take you into spring, and stacks of activewear from The Iconic’s big library of brands like Nike, P.E Nation, adidas, and New Balance.

There's also sporty home exercise equipment on sale too—yoga mats, workout towels, headphones, speakers, sports watches, and more. And they’ve even dropped the price on that super-cool “Inactivewear” loungewear collab with streaming service, Binge. 

The sale is live and rolling right now, so jump over here and suss it all out

The Details

What: The Iconic Mid-Season Sale
When: Until Monday 14 September
Where: Online, here

Getting ready for summer swims? Check out our favourite sustainable swimwear labels here

Image credit: The Iconic 

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