Hej Hej Ponsonby (Permanently Closed)

The Verdict

Pronounced ‘hey hey,’ this modern brand is for all the linen lovers out there. Founded by dynamic Kiwi duo Kiki Judd and Alice Isles, they offer a curated selection of timeless, flattering, high-quality pieces at an accessible price point. The team make patterns and samples in New Zealand and work with talented technicians in a local cottage industry in China to finish the production. All of their makers sign an ethical code of conduct, and Judd is on the ground in Shanghai ensuring this is followed through each step of the way.

Taking over the spot formerly held by Moochi and redesigned by Wonder Group, you'll know you've found Hej Hej by the palette of periwinkle, lemon, pink, peach, orange and midnight blue and the gorgeous wavy racks full of linen punctuated by splashes of colour.  

Image credit: Hej Hej