If the words co-wash, diffuser and curl pattern mean nada to you—step aside.
Bread is the cult curl-care gamechanger for anyone with textured hair and it’s made some serious headway (pun intended) on embracing your natural hair for what it is front. It’s become a new gateway to changing the way hair products and essentials are marketed, notoriously steering away from phrases like “anti-frizz”.
Founded by Maeva Heim, the idea behind Bread is that your hair is beautiful whether it’s fuzzy, puffy, big, small, poofy, coily, bouncy, loose—you name it and that’s a mantra we can absolutely back.
If you’ve never heard of Bread before, your wash day and hair care routine is about to get a whole lot more simple. The go-to here is a wash-day kit (suitable for all hair types) packed with a hair-wash, hair mask and hair oil to give your locks all the elasticity. There’s also a dedicated pack for 3a-4c curl types (which looks like tighter curls to coily hair).
Now here's exactly what order you should apply your skincare products in.
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