No doubt, perfumes can be a truly powerful thing. Scents are potent memory triggers—your home town, first date, favourite summer holiday—scent holds some pretty serious influence over your mood. In fact, our sense of smell is the strongest of our five senses and the one most strongly and immediately tied to our emotions.
Apparently, 75% of all emotions generated every day are due to smell, and research has shown there is a 40% improvement in mood after being exposed to pleasant scents. Keen to test this fragrant theory out for yourself?
Enter Serene Body Health—a new natural scent brand, created from plant-based ingredients such as essential oils, which can affect our emotional state and our mood in positive, healthy ways. Twice a finalist in 2020’s Australian Clean & Conscious Awards, Serene Body Health's totally chemical-free range includes five essential blends: Lift, Ground, Amplify, Aware, and Rest.
Each scent is designed to “support particular moments, occasions, emotions, and moods"—an all-new way of thinking that involves fragrance in our day-to-day wellbeing.
Begin your morning with the fresh and fruity aroma of Ground, which is made with frankincense, vetiver, Siberian fir, douglas fir, coriander, and grapefruit. At 3pm, stir your creativity with Aware, a soothing mix of lavender and geranium notes as well cedarwood, sandalwood, and frankincense. Feeling out of sorts? Awaken your senses with Amplify, a balance of woody and sweet notes, including cedarwood, sandalwood, frankincense, rose, and cinnamon.
Image credit: Dom Aguiar
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