287 Swanston Street
Melbourne, 3000 VIC
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Opening Hours

SUN 1:00pm - 10:00pm
MON 1:00pm - 10:00pm
TUE 1:00pm - 10:00pm
WED 1:00pm - 10:00pm
THU 1:00pm - 10:00pm
FRI 1:00pm - 10:00pm
SAT 1:00pm - 10:00pm

The Details

Need to Know
  • Child Friendly
  • Good for Groups
  • Great for Dates
  • Dessert
  • Late Night
  • Take Away

The Verdict

Melbourne’s love for good soft serve is strong—if the response to Milkcow is anything to go by. After a hugely successful pop-up in 2016, the international soft serve sensation has opened a permanent ice-creamery on Bourke Street.

This modern, neon-lit ice-cream parlour serves organic soft serves topped with decadent ingredients including macarons, fairy floss clouds and espresso shots. Pre-designed combinations include the Mont Blanc with oreo crumbs, chocolate rocks and Italian apple syrup surrounded by a (quite literal) cloud of fairy floss.

The Willy Wonka of soft serve, Milkcow’s interior overflows with colour. From neon ice-cream cones stacked dangerously high to terrariums of suspended soft serve, the space is vibrant, playful and best of all—100% judgement free. 

Image credit: Milkcow