In a time where talk of wellness and self-care has reached what seems to be peak saturation, there’s no doubt the personal care industry is heavily female-dominated. Scroll through your feed and you’ll be bombarded with content showcasing wellness routines, skincare rituals and hair care essentials—with a significant lack of male representation.
ASLAN is an Australian skincare brand born out of frustration with over-priced, non-sustainable men’s self-care products that don’t deliver. ASLAN has the simple—yet lofty—goal to create a clean, natural and affordable men’s skincare range that delivers top results with minimal effort.
With 50-60% of Australian men being affected by sensitive skin, ASLAN saw a clear market gap and has launched Australia's first men’s skincare collection for sensitive, reactive and dry skin.
ASLAN’s bespoke cruelty-free formulations use a balance of natural, organic and active ingredients that actually work and won’t cause or worsen any irritation or sensitives.
Proudly formulated and manufactured in Sydney, ASLAN strives to be synonymous with innovation and performance and they’re so confident in their product they even deliver an anti-irritation guarantee. Purchase with absolute confidence and if you’re not satisfied with the product, get your money back.
The meticulously crafted formulations are free from harsh chemicals, fragrances, and parabens, so you can revolutionise your skincare routine with maximum care and minimal effort.
Top sellers include the hydrating gel cleanser and volcanic ash and Australian white clay exfoliant. If you can’t decide what to add to your cart, ASLAN has you covered with their Power Couple and Ultimate Ritual packs.
Shop the full range here.
Image Credit: Aslan Skin
Editor's note: Urban List editors independently select and write about stuff we love and think you'll like too. Urban List has affiliate partnerships, so we get revenue from your purchase.