Shannon Martinez’s New Vegan Mecca Will Set A New Standard For Plant-Based Dining

By Rick Stephens
6th Sep 2021

Believe it or not, good news can be found amidst the noise, and to kick off the second week of September comes the announcement of Shannon Martinez’s mammoth Smith & Daughters + Smith & Deli venue.

Slated for a November opening—and what will no doubt be Martinez’s new magnum opus—the space will see her two venues come together as one, while becoming one of the largest vegan hubs in the world. 

(One of) the crown jewels will of course be the reimagination of Smith & Daughters. Expect an open kitchen, a lofty 80 seat diner and a space that’s inspired by the opulence of Vivienne Westwood—you see, Martinez is looking to bring back a little glamour to vegan culture, and this will extend from the aesthetic right down to what’s on the plate in front of you.

Meanwhile, the new Smith & Deli features all the bells and whistles Melbourne’s vegan (and vegan-curious) community have come to know and love. Ready-made meals, fresh produce, pastries, vegan cheeses & a providore of vegan meats are all up for purchase and perusal.

For the first time, however, Smith & Deli will offer dine-in. The casual offering will be available from morning to night via a modestly priced cafeteria-style serving station—those wanting to go all-in on the Martinez-designed meals can do so via a deli plate, which includes a main, two sides, dessert and a drink.

Find the new Smith & Daughters at 107 Cambridge Street, Collingwood, opening its doors early November.

Check out more movements in Melbourne’s hospitality scene here.

Image credit: Supplied

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