SIR. The Label’s New Collection Embodies The Elegant Hedonism Of A 1980s Ibiza Party

Fancy an endless summer? SIR.’s latest release, Tropicana: Resort ’26, captures the golden hedonism of 1980s Ibiza—the era when Pikes Hotel was the magnetic centre of music, mischief and late-night mythology. Think George Michael drifting through turquoise water as Club Tropicana filmed poolside, Freddie Mercury hosting nights that spiralled effortlessly into dawn, and that intoxicating sense of sun-drenched freedom. It’s this spirit—electric, playful, unabashedly glamorous—that SIR. bottles so precisely in its newest collection.

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This line is designed for women who seek warmth, movement, and a life lived outdoors. Light becomes a design principle here: it filters through sheer mesh, silk burnout florals and airy open-back silhouettes that flutter with every step. SIR.’s signature silk mastery anchors the range—fluid crepe de chine gowns with sculptural drape, relaxed minis softened with subtle ties, and slips crafted with that unmistakable liquid sheen that catches the sun at just the right angle.

Prints introduce a deeper storytelling layer. Shibori diamonds fade from one hue to the next like a shoreline at sunset, while individually placed stripes bring gentle architecture to otherwise free-flowing shapes. Textured florals, rendered through burnout techniques or linen surfaces, nod to the citrus groves that fringe Ibiza’s coast.

Ease and sensuality sit at the heart of Tropicana. Wrap skirts knot loosely at the hip in ways that feel both instinctive and flattering. Slip dresses skim the body with a confidence that doesn’t require embellishment. Swimwear is refined to its essentials: clean lines, considered cuts, a single beaded tie that hints at something playful without ever shouting for attention. Even the linen pieces—often the quiet heroes of resort wardrobes—are elevated through balconette constructions and clever tucks that offer shape without restricting movement.

Knitwear arrives in the form of full-length bouclé dresses, pieces that embrace the body before softening into languid, ankle-skimming hems. They’re the kind of designs that work just as well at sunrise as they do after dark. Accessories, like the molten silver cuff, remain minimal yet sculptural, grounding the collection in SIR.’s modern, pared-back aesthetic.

Tropicana: Resort ’26 is more than a suitcase edit—it’s a state of mind. Sun-drenched, spirited and a touch untamed, it channels the nostalgia of Ibiza’s golden era while reimagining it for today. These are clothes made for memory-making, for movement, and for the kind of nights—and mornings—that will stay with you long after summer ends.

Shop the range at SIR. The Label here.

While you're getting into the Tropicana state of mind, might we suggest a quick binge of the latest season of The White Lotus? Here's everything you need to know about its stunning Koh Samui location.