New Dream Pass Unlocks Exclusive Discounts To Explore Western Australia

Planning a trip to Western Australia just got a whole lot more tempting. The Cook Government, via Tourism WA, has launched the WA Dream Pass—a new digital platform bundling exclusive offers from more than 70 tourism, hospitality and experience operators across the state. Think of it as a one-stop shop for deals designed to stretch your travel budget further while nudging you to explore beyond the usual hotspots.

Users can browse, save and redeem discounts while planning their itinerary or on the go (ideal whether you’re mapping out a bucket-list road trip up the coast or a quick city break). The goal is simple: make it easier and more affordable to see more of WA while encouraging longer stays and bigger adventures.

Discounts Across Attractions, Parks, Experiences And Dining

The real drawcard? Serious savings at some of WA’s biggest attractions. The Dream Pass includes discounts across State Government-run sites, including national parks, Perth Zoo, WA Museum Boola Bardip, WA Maritime Museum and The Perth Mint.

Savings can reach up to 50 per cent on park entry fees and around 25 per cent off zoo admission, with additional deals spanning guided tours, adventure experiences, accommodation and food and drink venues. Whether you’re chasing wildlife encounters, epic landscapes or cultural deep dives, there’s likely a discount attached.

Image credit: Perth Zoo | Website

Designed To Support Tourism Growth And Local Jobs

While it’s clearly pitched at interstate and international visitors, the WA Dream Pass is also available to Western Australians (encouraging locals to holiday closer to home and explore parts of the state they might otherwise overlook). By driving year-round intrastate travel, the initiative aims to channel more spending into regional communities, support local operators and strengthen jobs across tourism and hospitality.

It also forms part of a broader push to grow WA’s visitor economy and position the state as a destination worth lingering in, not just ticking off.

A Handy Tool For Planning Your Dream WA Trip

Beyond the discounts, the Dream Pass doubles as a practical planning tool. After signing up, users can personalise their dashboard, bookmark experiences and build an itinerary based on their interests whether that’s wildlife encounters, coastal adventures, cultural attractions or food-focused escapes. It’s essentially a digital travel companion designed to help you make the most of your time (and budget) once you arrive.

How To Access WA Dream Pass Benefits

Getting started is straightforward. Head to the official Western Australia tourism website, create an account and select your interests. Once logged in, you’ll unlock a personalised dashboard where you can browse offers, save experiences and use the built-in trip planner to map out your dream WA itinerary.

If you’ve been waiting for a sign to finally plan that west coast adventure, or simply want to explore more of WA for less, this might be it.

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Main image credit: Tourism Western Australia | Facebook