The latest Tommy Jeans collection has landed and news flash, it combines a whole heap of effortless style while minimising textile waste.
The new collection basically builds on Tommy Hilfiger’s ongoing sustainability mission to create fashion that “wastes nothing and welcomes all”. This mission is all about making products fully circular (so part of the sustainable loop) and that means that this season incorporates innovative materials and production methods at each step of the design and manufacturing process.
To combat textile waste, the new Tommy Jeans collection includes 100% recycled denim styles made using an innovative technique that literally blends cotton scraps from the apparel industry’s factory floors and hotel industry’s bed linens, stitched with thread made from recycled plastic PET bottles. Yep, our brains were blown too. You’ll also find the likes of organic cotton (featured across the sweatpants) and 100 per cent recycled cotton “mom” jeans.
Image credit: Tommy Jeans
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