Last year, the massive beauty legends at MECCA gave us Australia’s first ever festival dedicated entirely to skincare, palettes, lip colours, mascara, powders and shadows. Hosted in Melbourne, it was a total beauty blow out—but beauty junkies stranded up here in Sydney missed out on all the make-up glory.
Well, 2019 is our year. The beauty universe that is #MECCALAND is hitting Sydney for three days in May and tickets are due to drop very soon.
As for what to expect at #MECCALAND Sydney, it’ll be hosted at one of the cool locomotive warehouses in Eveleigh. There will also be five immersive beauty worlds you can dive right into. “Popstar Park” will be a playground for the beauty obsessed, “The Queendom” will be where beauty royalty reigns supreme, and “City of Lights,” which will have a metropolis feel. “The Wildflowers” will be set at a slower pace, and “Temple of You” will offer a moment of zen for the mind, body and soul.
#MECCALAND is back, Beauty Junkies! �� The ultimate beauty festival returns and it’s a whole new world for the beauty obsessed. Never-before-seen beauty, �� superstar guests, ⭐ next-level experiences �� and a shiny new location in Sydney. �� Tix on sale 20 March. Link in bio for more info. Who's excited?
You can expect to find goodies from the stable of MECCA and Mecca Maxima’s iconic brands and some of our hands-down favourites: NARS, Hourglass, Urban Decay, Drunk Elephant and Mario Badescu, for example.
A ticket gets you access for a four-hour session, access to mainstage entertainment, global brand experts and a tonne of juicy beauty giveaways.
If last year's event is anything to go buy, #MECCALAND will be a total sell-out. Join MECCA’s Beauty Loop loyalty program for exclusive pre-sale access at 8am AEST on Tuesday 19 March. General public admission will then go on sale at 8am AEST on Wednesday 20 March.
What: #MECCALAND Sydney
When: 17-19 May, 2019
Where: 5 Locomotive Street, Eveleigh
Cost: $69 - $149 + booking fee
Motion-activated skincare is here and it’s changing our skincare habits.
Image credit: Mecca Maxima.