Calling all lovers of streetwear. If high fashion runways have you scratching your head or yawning, you’ll be thrilled to know Australia’s very first streetwear runway, Ego Expo, is coming to Melbourne.
On February 17 and 18, streetwear lovers can check out the designs of twelve labels like Diamond Kicks and AS colour, who'll be bringing their threads to the runway and showcasing the best of their season's collection. You can then buy the clothing through Brauz App, an app designed to help you shop online using geo-location technology. Nice.
The guys behind Ego Expo have teamed up with heaps of other awesome Melbourne groups to bring you an exclusive shopping-spree experience, live street art, street food, skateboard and basketball action. Even a few break dancers and hip-hop performances.
Bonus: the event will sponsor Beyond Blue, with founder Mel Yu telling us, “Ego Expo will also be the platform where we explore the culture of the streets and address all the underlying issues the streets face, including suicide, drug and alcohol abuse, anxiety and depression.”
So let’s get this straight—awesome street clothes, delish food AND raising awareness for a good cause? Where do we sign?
Where: Shed 14, Harbour Esplanade, Docklands
When: Saturday 17 & Sunday 18 February
For more info, click here.
Heads up: we just found the coolest General Store in Melbourne. (Trust us on this one.)
Image credit: Ego Expo