Shopping

Gifts

These 21 Sustainable Gifts Are Your Answer To Conscious Gift Giving

Make conscious and considered choices when deciding what to buy and give.

Gifts

Gifts For Her: 23 Dreamy Ideas Guaranteed To Impress

All the must-have and super thoughtful gifts for her. 

Gifts

Homewares Gifts: 19 Gifts Perfect For Your Decor-Loving Pals

Never underestimate the power of a decor-centric gift.

Shopping

New Balance Melbourne Central

New Balance lands in Melbourne Central with its huge new concept store in the old Kookaï digs.

Fashion

e.g.etal

Tucked away on Little Collins Street, e.g.etal is more art gallery than jewellery store, exhibiting exquisite contemporary jewellery from over 50 Australian and New Zealand designers.

Fashion

Dejour Jeans

A Brunswick institution since 1989, Dejour Jeans on Sydney Road is a denim lover's dream. This not-so-hidden gem offers Australian tailor-made jeans for $65. Yep, bespoke jeans, made to fit, for $65. That isn't a typo. 

Gifts

Gifts For Him: 22 Gift Ideas That Any Man In Your Life Will Love

Whether it’s your brother, friend, a new(ish) relationship, or a long-term partner, trying to find the perfect gift for the man isn't easy.

Gifts

Outdoorsy Gifts: 21 Gifts For That Person Who’s Always Outside

A curated selection of gifts suitable for every type of outdoor-loving human. 

Things To Do

SWOP

Melbourne is no stranger to fashionable punters—after all, the city is dubbed the fashion capital for a reason. You wouldn’t be the first to be in awe of someone’s fit as they walk down Swanston Street, and you certainly wouldn’t be the last. Wondering where everyone is going? It could very well be SWOP. 

Fashion

Up There Store

A cornerstone of the city's sartorial community, Up There Store has long stood as the preeminent destination for the burgeoning trends of Melbourne. 

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Arc’teryx

Once upon a time, Arc’teryx was exclusively reserved for the weekend warriors and outdoors type as a top-end brand that would help one attack the elements. In more recent times, however, the brand has been adopted by the global streetwear community thanks to the versatility of the garms and Veilance, their fashion-forward sibling label—and now, you can find both under one roof at their new flagship Chadstone locale. 

Gifts

Foodie Gifts: The Best Food (And Booze) Gifts For Your Favourite Foodie

From snack-sized stocking fillers to show-stopping kitchen essentials, here's our list of gifts sure to please the discerning foodie in your life.

What's On

Australian Fashion Week 2024: The Designers, The Schedule And How To Get Tickets

Australian Fashion Week presented by Pandora will descend upon Carriageworks again this May. Designers on show in 2024 include P.E Nation, Romance Was Born, Anna Quan, Blanca. Here's how to get your tickets now. 

Shopping

Canada Goose Has Arrived In Melbourne—With Its Signature Cold Room, Of Course

Following the lasting hype of its Sydney pop-up, heritage label Canada Goose has opened its first permanent Australian locale in Melbourne’s fashion capital, Chadstone. 

Fashion

JOYRICH

LA steeze powerhouse, JOYRICH, has arrived in Melbourne, and they’ve set up their first location in the backblocks of Cremorne. 

Fashion

Patagonia | Little Collins

Patagonia has unveiled its new flagship store in Melbourne, reviving a heritage building from 1884.

Fashion

Foot Locker Power Store | QV Melbourne

Opening the first ‘Power Store’ in the Asia Pacific and joining just a handful of other locations in the world that have them (New York, London and Detroit), Foot Locker just hit QV Melbourne.

Fashion

40+ Taylor Swift Eras Tour Outfit Ideas To Shop Now

From Midnights to Fearless, and every era in between, we've got a list of Eras Tour outfit ideas worthy of even Taylor herself. 

Fashion

The Best Boxing Day Sales To Shop In Australia In 2023

A complete list of the best sales to shop this Boxing Day.

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Why Now’s The Time To Jump On The Aussie E-Bike Revolution

The answers to all your questions and curiosities before you jump into your big e-bike purchase.

Fashion

Tibbs & Bones | Windsor

Step into the store and you are immediately transported to a psychedelic world of purple metallic changerooms and sequin curtains, disco music bouncing out of the speakers and a fluorescent green zebra at the door to greet customers.

Fashion

Slow Waves

If you’ve ever dreamt of sauntering through London’s Dover Street Market or finding something special at Opening Ceremony, then Slow Waves needs to be your next shopping destination.  

Fashion

ELKA Collective

Windsor just gained a shiny new store whose luxurious nonchalance looks right at home on Chapel Street.

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The Ultimate 2023 Guide To Christmas Shopping For Everyone On Your List

100+ banging and easy-to-order gift ideas for your folks, friends, mates and dates.

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16 Stylish Winter Streetwear Looks for Your Dog

From raincoats to coats, knitwear, and jackets designed to keep our furry pals warm. 

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Shop The Coolest And Cosiest Colour Trends For Your Furry Friends

Update your space for winter with these on-trend pet essentials.

Fashion

Baisemain

There’s nothing wrong with CBD shopping, but you do tend to see the same brands again and again. And again.

Fashion

Secret Sneaker Store

Secret Sneaker Store must be one of the best-kept secrets in the entire sneaker industry. Secret. Sneaker. Store. Try saying that five times without developing a lisp, I dare you.

Fashion

KEOMA

If northside living was a product, you’d find it on the shelves at Keoma. This place is what Fitzroy is all about.

Homewares

Get Cosy This Winter With 9 Of Our Favourite Home & Bedding Buys

As the temps drop, movie dates in bed and cosy nights on the couch become a whole lot more tempting than going out. So there’s never been a better time to turn your abode into a sanctuary of self-care. 

Fashion

15 Autumn Pieces To Add A Pop Of Confidence To Your Wardrobe

Inspired by the effortless street style captured during Paris fashion week, our sartorial inspo this season is to embrace the minimalist mindset to maximise uniqueness. In other words, pairing back all the noise and leaning into pieces that feel uniquely you. The latest arrivals from H&M’s upcoming AW23 collection tap into this celebration of simplicity and confidence. 

Fashion

Selina Yang On Crafting Confidence And Her Evolving Style

We asked Selina Yang to show us how she spins her own unique looks together from the H&M AW 2023 collection to inspire your own fashion journey.  

Fashion

Bassike | Emporium

It took a while, but Sydney-born success story, Bassike, has finally joined the Emporium flock. It’s good to see the CBD’s premier shopping destination embracing more local designers (not that we don’t love cruising Superdry and Uniqlo with the best of them).

Fashion

Brixton Pound | Seddon

If we were showing a Sydneysider the good places in Melbourne, we’d take them here. Brixton Pound in Seddon.

Fashion

The Bespoke Corner

It’s hard not to get excited about suits when you’re chatting to Miles Wharton. He’s the kind of guy that makes James Bond look underdressed.

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R.Sport Is The Local Label Crafting Custom 90s Soccer Kits For Melbourne’s Top Venues

Channelling the sartorial glory days of 90s football, R.Sport is the sportswear label that has found itself in high demand, crafting bespoke soccer kits for some of Melbourne's biggest venues. 

What's On

What Not To Miss At The Paypal Melbourne Fashion Festival For 2023

The sartorial event of the year is looming, PayPal’s Melbourne Fashion Festival 2023 is back this march with a nine-day program that'll take over Melbourne (Narrm) from Friday 3 to Saturday 11 March. 

Fashion

Kozminsky

You’d never know it was here from down on Collins St. Perched up on the second level, with a view of leafy plane trees, there’s a New York-style jewellery store with a history going back to Melbourne’s gold rush days. This is the new-look Kozminsky.

Fashion

Ryder

Ryder may have moved, but the brand hasn’t lost its Australian accent. On the front doorstep, picked out in tiny hexagonal tiles, are two protea flowers and the word “G’day”. It’s a beautiful touch. We’re seriously considering one for the office...

Fashion

Pickings & Parry

Pickings & Parry is one of those stores that makes you feel 10% more manly just by standing in it. As if, with enough passive exposure, you could arm wrestle a grizzly bear and mix an Old Fashioned at the same time.

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Soak In These Stories Of Resilience And Get Inspired For A Good Cause

We’re a tiny bit (read: a lot) obsessed with the work of Tom Gould. Born in Aotearoa and based in New York, the director-slash-photographer has won the world over with his emotive visual storytelling. 

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Here’s How You Can Win One Of Five $4,000 R.M.Williams Shopping Experiences

From August 11 until September 4, R.M.Williams is giving you the chance to score one of five shopping experiences, including a $4,000 voucher and a private styling appointment.

Things To Do

6 Reasons You Need To Visit This Food & Entertainment Mecca On The GC

Nestled in the beating heart of Surfers Paradise, we’ve found the perfect place for the ultimate fun day out. Think: epic games, live sport and a total foodie nirvana. So where can you find this awesome spot? Perched on the corner of Surfers Paradise Boulevard and Cavill Mall, boasting a 100-metre frontage opposite the world-famous Surfers Paradise Beach, is Paradise Centre. Home to over 90 stores, an alfresco dining precinct and a buzzing entertainment hub, gather your crew and make tracks here stat.

Fashion

Kuwaii | Collingwood

Local slow-fashion boutique Kuwaii started as an alternative to the ‘churn’ fashion model: cheap materials, low-quality labour, nothing sustainable or ethical. Founder and designer Kristy Barber wanted to change all that, so 10 years ago she started up a little boutique label (the name’s a play on kawaii, the Japanese cuteness culture).

Fashion

Manning Cartell

The Australian-made, tailored silhouettes of Manning Cartell have a glorious new postcode to call home. They've sashayed their way onto the ritzy strip of High Street, Armadale. 

Fashion

The Bridesmaids Studio

It’s one of the wedding traditions we don’t talk about. Get the bridesmaids to wear hideous dresses so that, by direct comparison, the bride looks like some luminous alien brought down from heaven.

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12 Of The Best Steals From Sportsgirl This Month

Check out this month's Sportsgirl steals to build your Autumn wardrobe without breaking the bank.

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The Latest Fashion Trends You Didn’t Know You Needed This Season

From up-and-coming colourways to classic essentials, the team’s behind the likes of Stylerunner and Mecca spill their takes on upcoming fashion trends.   

Features

Inside The Fashion Psyche Of Hobart Designer Noah Johnson And His Cult Designs

Welcome to 30 Faces, a celebration of 30 individuals changing the world by 2030. A destination to unearth how they got here, what fuels their passion, and to educate and inspire your own journey towards a future made better. 

Fashion

Spacebound Store

It’s unisex, edgy, and very farrsshuunnn—it’s Collingwood’s Spacebound Store. If you haven’t heard of this local independent label before, then are you even Melbourne? Jokes aside, Spacebound really needs to be on your list if minimalist t-shirt designs, faux suede, and monochrome detailing makes you first-world broke.

Fashion

The New Trend

Armadale’s bustling High St has a new resident, and it’s looking classy AF. Meet The New Trend, an iconic Canadian multi-brand fashion retailer that started up back in 1992.

Fashion

Sneakerboy | Chadstone

Sneaker-heads, listen up, because Sneakerboy just opened its latest concept store in Chadstone, and it’s looking absolutely ridiculous. If Turtle from Entourage had dreams, they would look something like this: a brushed-concrete Trainer Temple, big flat screens hanging from the ceiling, decked out in cutting-edge street footwear.

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Take A Hike With These 6 Outdoor Exploring Essentials

Stock up on all your hiking essentials and nab yourself the latest Merrell hiking shoes in the exclusive Australia-only pre-release of the Moab 3 range. 

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Step Back Into The 90s With This Year’s Biggest Athleisure Revival

Truth be told, ‘90s-style has been making a comeback for years, and it’s filled the scrunchie-sized hole in our hearts. From graphic tees to bucket hats, this era has pretty much taken over our wardrobes—and it’s here to stay.

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Lounge In Style With New Balance’s Inclusive And Gender-Neutral Range

As loungewear continues to be the foundation of modern style, it's not surprising that many of us look to sportswear brands for dictating trends and designing versatile wardrobe staples. And, this is precisely what New Balance's latest collection is all about. 

Fashion

MASONS

The Paris end of Collins St has long been home to the crème de la crème of Melbourne fashion. But that might be about to change. Flinders Ln is throwing its impeccably styled hat into the ring with its new menswear store: MASONS.

Fashion

Be Marsupial

How many times have you spotted a marsupial, just walking along, and thought: ‘That pouch looks really convenient. I wish I had a pouch to put stuff in.’ Must happen to us at least a couple of times a day. Well rejoice, because a new Aussie boutique has developed a range of products that celebrates the humble marsupial.  

Fashion

Freitag By KEOMA

Tired of seeing the same fjallraven and Longchamp backpacks on everyone from uni students to cashed-up Toorak mums? We feel you. Finding a bag that’s actually unique (and not just spruiked as ‘unique’ by a brand’s marketing team) is actually kind of hard. Especially in an age where Instagram is making fashion increasingly generic and homogenized.  

Artist Bianca Beers On Noughties Wardrobe Keepsakes And Unapologetic Style

We sat down with Western Sydney artist Bianca Beers to chat about growing up in a Paris Hilton-inspired style era (we’re talking over-glossed lips, huge hoops and quilted handbags) and how her art has led her to embrace her colourful and confident style today. 

Things To Do

Creator And Digital Artist Tara Chandra On Standing Out Over Fitting In

“Eclectic, colourful and over-accessorised” is how Sydney creator and digital artist Tara Chandra describes her style. Motivated by dressing differently and being unapologetically herself, Chandra's refreshing and playful approach to fashion is what catapulted her to social fame. 

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The Simpsons x Levi’s Collab Is Your Dream 90s Nostalgia-Inducing Kit

Some of my fondest memories growing up include smashing the buttons on my PS2 controller after school in an attempt to run over Krusty the Clown in The Simpsons: Hit & Run. 

Fashion

Alpha60 | Flinders Lane

A 60s-inspired fashion boutique inside St Paul’s Cathedral? Yep, it does exist.

Fashion

Kapten & Son

Time to upgrade your plastic-fantastic Casio? We know just the place. German watch brand Kapten & Son has just opened Australia’s first ever bricks and mortar store, and—hells yes—it’s in Melbourne. Prahran to be precise, tucked down King St just opposite the Town Hall (look out for the blue anchor sign as you’re walking down Chapel).

Fashion

Rains

You’ve probably seen them around: velvety soft raincoats, oozing Scandinavian sophistication and a certain you-know-you-want-me vibe. Rains coats are already stocked in boutique stores all over the world, but it’s only recently the brand has lashed out and started its own concept stores. The first two were in Denmark (Rains’ home country), then came Paris...and now Melbourne.

Features

Refresh Your Athleisure Aesthetic With Canterbury’s Bold Limited Edition Capsule

Wave goodbye to yoga-style comfies; there's a more striking athleisure aesthetic in town. In case you missed it, bright and bold sportswear is on the rise. And after beige-gate of 2021 (we're looking at you, lifestyle influencers), our wardrobes couldn't be more ready for a hefty dose of COLOUR, thank yew.  

Things To Do

Why You Need To Level Up Your Weekend At This Melbourne Institution

Here are our top picks for where to get your shopping fix in Melbourne’s west. 

Fashion

Where To Find Melbourne’s Best Independent Boutiques

If you want to break free from your fast fashion habits, we strongly encourage you to explore the independent boutique route. Plus, you have no excuse—Melbourne’s bursting at the seams with amazing independent boutiques that can sustainably fulfil all your fashion needs until the end of time.

Fashion

ELK | Preston

Local label ELK prides itself on contemporary accessories, hand-crafted leather goods, and stunning original footwear. So it should, because this is some seriously cool stuff.

Fashion

Dresden Optics

Wearing glasses can be both a blessing and a curse. But that’s not the way the founders, or shall we say the visionaries, at Dresden Optics see it.

Fashion

Duzenman

It’s official: Instagram sensation Duzenman has just opened its impeccably-styled doors on High St. This is the brand’s first bricks and mortar store—more of a leather emporium really (owner Samantha Duzenman calls it an ‘atelier’)—and they’ve picked a good spot for it. High St Armadale was made for shops like this. Exquisite boutiques that you can peruse at your leisure while waiting for a table at nearby High Society or Moby 3143. Local brands with a luxe edge.

Fashion

This Sustainable Sneaker Brand Will Plant 5 Trees For Every Purchase

Born in 2019, Australian-based sneaker brand BLAC needs to be on your radar if you’re looking to take positive, planet-saving steps when it comes to style.

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QUAY Australia Is Serving Exclusive Sunnies At This Year’s Australian Open

Cult sunglass brand QUAY Australia has collaborated with the 2022 Australian Open to serve you the ultimate summer eyewear. 

Things To Do

This Simple Hack Will Save You Serious Coin This Sale Season

It’s that time of year again—Christmas is right around the corner and with it comes countless crazy sales and deals to lighten the load on your wallet as you stock up for the silly season. 

Fashion

Mutual Muse

It’s the same thing every time: you open the wardrobe and stare at dozens and dozens of outfits, waiting for something good to manifest, like chocolate in an empty fridge. When did we buy all this crap? And why did we think maroon jeans would stand the test of time? Well lucky for us there’s a place in Thornbury that’s working to break the clothing-misery cycle.

Fashion

Harrolds | Collins Street

Australia’s biggest independent luxury retailer just got a little bit fancy. Harrolds has expanded its 101 Collins St HQ in the CBD, with a salivating ground floor line-up of store-in-stores: Tom Ford, Thom Browne, and (the ink’s still dry on the contract) Stella McCartney. Plus iconic brands like Manolo Blahnik and streetwear label, Off-White. Basically the names you can’t get anywhere else in Australia. Did we mention it was fancy?

Fashion

Harrolds | Crown

If your credit card debt is still in the ‘scary but deal-able’ phase, you probably haven’t yet discovered Harrolds, Melbourne’s addictive high-end retail outlet. Ladies should make a bee-line to their Collins St flagship store, which has just undergone a sexy revamp, including exclusive in-store partnerships with Manolo Blahnik and Stella McCartney (the only stockist in Australia, so far).

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Lift Your Summer Wardrobe With These Fresh Summer Tees And Totes For Under $35

Urban List is turning 10 and we’re in the mood to celebrate. And what better way to celebrate than by dropping some sweet-looking merch just in time for your summer wardrobe refresh.

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Win Christmas This Year With 10 Unique And Thoughtful Gifts

If there was ever a Christmas to treat your loved ones like the queens they are, this is it. Say it with us—I vow not to purchase a single boring bath bomb this year. Good. 

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Melbourne Stylist And Creative Director Ella Murphy On The Future Of Fashion

As we edge our way closer to the final chapters of 2021, a year dominated by snap lockdowns and subsequent digital connectivity, we sat down with Melbourne stylist and creative director Ella Murphy to discuss the future of fashion. 

Fashion

Mister Zimi

The 60s and 70s were very good to Jimi and Zoe Paul, the husband and wife team behind Bali-based label Mister Zimi. There’s a definite ‘groovy’ streak running through the brand, with playful florals and big block colours evoking a time when everyone looked effortlessly awesome and the avocado was the height of haute cuisine.

Fashion

Rag & Bone

Since its humble beginnings in menswear, Rag & Bone has made a name for itself as a leader in ready-to-wear men’s and women’s fashion, thanks to its combination of classic, high-quality tailoring and downtown New York edge.

Fashion

Melbourne Watch Company

Launching way back in 2013 with the help of a wildly successful crowd funding campaign—Melbourne Watch Company has been putting together beautiful timepieces since then.

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Everything You Need To Know About Samsung’s Insanely Cool Flip And Fold Phones

The flip phone is iconic. Zoolander. Paris Hilton. Keanu Reeves. We were obsessed. 

Fashion

16 Of Melbourne’s Best Sustainably-Focused Fashion Labels

There's no doubt that the choices of where you buy your clothes have an impact.

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Step Into The Future With These 7 Must-Have Tech Style Essentials

From growing burgers in labs to paying for our groceries with cryptocurrency, technology continues to push its way into new realms of our everyday life. 

Fashion

Slate Melbourne

Slate Melbourne is your gateway to understated elegance and bohemian ease. The team behind the brand have embraced the ‘Gypsy Movement’, an image of ‘creative and optimistic people who blend fashion and art, whilst maintaining a relaxed, laidback approach to life’. This is a far cry from the ‘Warehouse Sale Movement’, an image of a desire for style that is achieved through boxing day and stocktake sales that leave you traumatised and very highly strung, one many of us have been embracing.

Fashion

Leonard St.

If you want to add a splash of colour and quirk to your wardrobe, look no further than the bold, eye-catching designs at Leonard St. With funky prints, cool colours and retro designs, Amanda McCarthy’s hand-drawn pieces hang in store with minimal fuss. Situated in iconic Carlow House, Leonard St. pieces hang with minimal fuss, except for an intricately framed mirror to admire the simple lines and silhouettes.

Fashion

ELK

After 15 years in the wholesale business, the team at fashion and accessories label ELK have finally bitten the bullet and opened up their new flagship store right in the CBD.

Restaurants

Make Your Local Proud, These Cafes, Bars And Restaurants Are Taking Merch To The Next Level

There are plenty of ways (and reasons) to get behind your favourite restaurant or cafe right now. One method is to order takeaway, the other is to order yourself some merch, rep it on the daily and show the world how bloody good your local is.

Features

Make A Difference And Support These 6 Businesses Doing Better By Our Planet

The winners of The Circle Awards AUS & NZ 2021 have officially been announced, and our carts (and hearts) are full of sustainable swaps we never knew we needed.

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Update Your Wardrobe With Our 7 Favourite Buys For This Season

A new season serves as the perfect excuse to update your wardrobe with some key pieces to elevate your looks both at home and out on the town.

Fashion

Jac+Jack Armadale

Jac + Jack have recently opened its sixth boutique store in Armadale. This luxurious boutique has a relaxed modern vibe featuring marble, brass and black steel fixtures, polished concrete and Birch ply enhanced by plentiful natural light.

Fashion

Nique Fitzroy

Locally designed in Melbourne, Nique offers high quality mens and womens clothing. The Fitzroy boutique has it’s own unique understated design. The walls have been stripped back to raw shell, steel beams have been exposed and the boutique retains it’s original shell reminiscent of classic Victorian Architecture.

Fashion

Concrete Jungle

Concrete Jungle is your one-stop shop for all things sneakers and streetwear, with brands from Adidas to Vans. They specialise in footwear with heaps (and we mean HEAPS) of sneakers for both men and women, but they also have a pretty decent range of street apparel and accessories as well.

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Make Your Next Splurge A Sustainable One With This Beginner’s Guide To Eco-Conscious Shopping

According to the Global Fashion Agenda, across the next decade, the fashion industry’s carbon footprint is set to increase to 2,791 million tonnes and will create 148 million tonnes of waste. Yep, it can feel overwhelming. 

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How To Get Your Hands On The Digital Passport Giving Huge Retail Discounts

If COVID-19 has got us embracing anything, it’s more interstate travel. So, luckily for us, it’s just gotten a whole lot better thanks to DFO and their brand new digital tourist passport which enables access to exclusive offers across Australian outlet retailers. 

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Skip The Flowers And Spoil Her With This Mother’s Day Gift Guide

Frantically trying to find the perfect Mother’s Day gift for your mum, aunt, gran, or any other special women in your life? Take a deep breath and forget the frenzy—we’ve got you covered this year. From fancy lamington cakes and jewellery to one-of-a-kind finds you’ll only pick up in Melbourne, browse our top picks that will make mum feel special.

Fashion

Carryology

Everyone loves a good bag. Functional, stylish and able to fit all your personal items like Hermione’s expandable backpack, tote-ing around a perfect bag makes life so much easier.

Fashion

Christian Kimber

This luxury menswear store is opening its flagship boutique in Melbourne, and is stocked all throughout Australia, Europe and the US.

Fashion

The Subaqueous Locutorium

Sometimes, you're looking for a gift for that special someone that's just a liiiittle bit unusual. What about a custom-designed silver necklace that incorporates a crow's wing, or a taxidermy fox that’s got rubies for eyes? If this strikes a chord, you’ll want to pay a visit to the incredible workshop and showroom of world-renowned artist, jeweller and (vegan) taxidermist, Julia DeVille.

Things To Do

Here’s How To Score $500 To Go Towards Some Well-Deserved Fresh Lewks

‘Cause we’re all about that OTT confidence and feeling our best selves, we're giving away five $500 vouchers to go towards fresh new lewks. 

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Ditch The Mega Chains, Where To Score Thoughtful Christmas Gifts While Supporting Local Business

Here’s how to get your Christmas shopping sorted while reviving Melbourne’s small business scene this year.

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Work Up A Salty Sweat In The Newest Sustainable Swimwear Collab Made For The Surf

Get around H&M's latest collab dedicated to days spent at the beach and in the surf. 

Fashion

Kuwaii | Melbourne CBD

One of the hottest labels to come out of Melbourne, Kuwaii takes a modern approach to tailoring, using luxe fabrics and soft colours to create cutting-edge looks. Founded in 2008 and entirely made in Melbourne, the label's reserved approach to shape and structure makes for a look that's full of clean lines and luxe details.

Fashion

Smart Alec Hatters

If you’ve ever wondered where you could find a smart, vintage hat for the gentleman in your life, we have the answer. Fitzroy’s Smart Alec not only sells, but specialises (we're serious) in unique, classical hats for the dapper gentleman.

Fashion

The Windsor Annex

Whoever said it was hard to shop for men clearly hasn’t visited The Windsor Annex. The space is as considered as the quality of clothing at this particular retail store—there’s no florescent lighting or worn-down fitting rooms here—and with fantastic gents and ladies labels, it's a must-visit for you fashion-savvy readers. 

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Avoid The Christmas Chaos, Here’s Where To Get Every Gift For Everyone This Season

While we love everything about Christmas, nailing everyone’s Christmas gifts can be an arduous task. Although, it doesn’t have to be.

Fashion

Cover Your Face With The Best Face Masks To Buy In Melbourne

Face masks are now mandatory for all Victorians.

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Help Save The Planet With Fresh Kicks And Threads From Timberland

If you’re like us, and recently you’ve found yourself taking a closer look at your wardrobe and shoe collection—then you’ll want to pay attention to the latest earth-saving initiative to drop from Timberland Australia. 

Fashion

Saibu No Akuma

All you guys out there in your 20’s and 30’s are well acquainted with the struggle of finding a well-tailored suit at an affordable price. Thankfully, the 4-man crew behind the bespoke menswear lifestyle brand, Saibu no Akuma ('devil in details' in Japanese), are here to solve your problems.

Fashion

Kuwaii

Kuwaii is iconically Melbourne: that perfect combination of alternative and effortless; its sleek sillhouettes and trademark colourways translate across borders via a strong aesthetic that is instantly recognisable. They may even be solely responsible for getting a few black-loving Melburnians into colour... maybe.

Fashion

The Aquarium Vintage & Costume

Is your wardrobe in need of a little something special? Perhaps an 80's sports jacket, or a neon power suit? You'll love the incredible fashion and costume finds at The Aquarium in Northcote—a vintage and retro fashion store that also sells vinyl and homewares to a style-savvy crowd.

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Satisfy Your Online Shopping Addiction By Supporting These Victorian Boutiques

To help you feed your addiction for the greater good, we’ve rounded up the best Victorian produce, the best Victorian wellness goodies, and now we’ve got the best Victorian fashion boutiques (to feed your out-of-control lockdown shopping addiction). If you’re going to buy way too many clothes, they may as well be Victorian clothes, right?

Fashion

Get Your Hands On These Sold-Out Pretzel Jumpers When They Are Re-stocked This Week

It's no secret we love a vintage-inspired capsule collection, so when the guys at the millennial pink Pretzel told us they were releasing one, we were all over it, but so was everyone else.

What's On

Here’s How You Can Still Get Your Hands On Showbags Given The Royal Melbourne Show Isn’t On

A staple of the September school holidays, this year the Melbourne Show has had to be taken online. This year you'll see baby animals via live stream, hear from members of the show community on podcasts, and buy your showbags online.

Fashion

Kit & Ace | Fitzroy

After opening its first Australian store in Prahran, Canadian luxury brand Kit & Ace have made their way to Gertrude Street in Fitzroy. Stocking all the high-end basic threads we've come to love, plus gorgeous cashmere favourites, the Fitzroy store will also include a new space called The Wall, featuring an installation work from local artist Nick Thomm.

Fashion

Who Invited Her

Who invited this chick? Who cares, she's got stellar style... A collaboration between photographer Hugh Peachey and stylist Zoe West, Who Invited Her is a boutique fashion store reflecting a sense of the 60s and French chic. From subtle floral prints to stylish heels and intricate jewellery, ladies, Who Invited Her is a must for stocking up your wardrobe. 

Fashion

Denimsmith

Made in Melbourne denim label Denimsmith produces some of the best quality jeans in the country. Their East Brunswick factory doubles up as an awesome retail space that showcases their latest collections, maing it one of the best places to buy jeans in Melbourne, as well as one of the coolest fashion hot-spots for checking out how your clothes came to be. Whether you're investing in that life-long denim jacket or need a new pair of skinnies for day-to-day wear, Denimsmith is a top fashion go-to in Melbourne. 

Fashion

Get Back Into Denim With Levi’s Dreamy New Earth-Friendly Cottonised Hemp Jeans

Created using Cottonised Hemp instead of regular cotton, Levi’s new High Loose and Stay Loose jeans are a revelation for our times. If you’re not yet clued into Cottonised Hemp, this water-saving, energy-saving, low-chemical innovation has been specially designed for Levi’s. 

Fashion

Cover Your Face Like A True Melburnian With Tram Seat Print Face Masks

Sprinkle a hint of normality back into your life with face coverings that depict Melbourne’s public transport seat prints.

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Frost Yourself, This Jewellery Label Just Dropped A Huge Sale So You Can Step Out Of Iso Sparkling

Although we’ve enjoyed our time hibernating in the same tracksuit co-ord every day for the past few months, physically-distanced dinner parties and picnics are back on the cards, so you might be panicking about what to wear. 

Features

Ditch Excessive Plastic Packaging Thanks To These 5 Eco-Friendly Brands

Shop sustainably with these five eco-conscious brands that are ditching plastic packaging in favour of a more sustainable option. 

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This Aussie Label Just Dropped A Maternity Activewear Range So Tell All Your Pregnant Pals

Whether you’re trying, expecting, or you know someone who is, cult Aussie activewear label Active Truth has just launched their new maternity activewear range and it's a game changer.

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Grab A New Pair Of Shades For A Steal With Bondi Brand Local Supply’s Annual Warehouse Sale

Cult Bondi brand Local Supply just launched their online warehouse sale so you can score up to 70 per cent off 70 different styles including polarized sunglasses and blue light blocking glasses.

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Ease Your Workout Anxiety Thanks To This Leak-Proof Activewear Label Changing The Game For Women

For many women, workout anxiety is a very real thing. Whether you have your period or you’re one of 37 per cent of Australian women who deal with bladder leakage, working up a sweat can be a stressful time when it should be the very opposite. 

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Level Up Your Workout Wardrobe With First Base’s Fully-Sustainable, Made-To-Order Capsule

Australian lifestyle and activewear label First Base are tackling the fight against fast fashion head-on with the announcement of their first fully-sustainable made-to-order capsule. So, if you’ve been looking for an excuse to update your WFH uniform, now is absolutely the time. 

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Make Mum’s Day In Iso With These Epic Last-Minute Mother’s Day Gifts

Mother’s Day is looking a little different this year with our usual mimosa-filled brunches off the table. The big day is just two weeks away so if you’re scrambling to find the perfect gift for the perfect woman in your life, we have just the thing. 

Health + Wellness

Slide On These Blue Light-Blocking Glasses To Boost Productivity While Working From Home

In the wake of COVID-19 and physical distancing, we’re stationed at our laptops while working from home and scrolling our phones to feel connected more than ever before.

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Clear Your Basket, This Coveted Australian Accessories Label Just Dropped A Massive Sale

One of the many ways we’re surviving and thriving in the depths of self-isolation is with a little retail therapy to support Aussie fashion labels, of course.

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8 Socially-Conscious Entrepreneurs To Get Behind

From vegan leather accessories to delicious crepes for homelessness, we round up the best of this year's ING Dreamstarters. 

Fashion

Cool Of With This Boardie Collab Between Jackalope Hotel And SKWOSH

It’s been a hot summer so far, and there’s no doubt we’ve got plenty of hot days still to come.

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On The Rise | 7 Scandi Trends You Need To Get Behind

There’s no denying Aussies are downright obsessed with Scandi culture—and rightly so. 

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Hype Up, PUMA Is Releasing Threads Inspired By Melbourne’s Westside

As part of the tribute to the community, PUMA is releasing a new series of designs inspired by the Westside. Here’s everything you need to know about these limited-edition designs and how you can get your hands on them through a handful of iconic local businesses.

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How To Get What You Want This Christmas And Save The Planet

Whether you’re shopping for yourself or someone else, let this be your guide to a more sustainable Christmas.

What's On

Get Ready To Pop Some Tags, An Op-Shop Bar Just Opened In The CBD

This might be the most ‘Melbourne’ thing we’ve ever had to write up this year: an op shop bar just popped up in the CBD.

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Get Ready, A First-Ever Nike Customisation Store Has Hit Melbourne

Nike fans, rejoice. A first-ever Nike customisation station, Nike By You, has cemented a permanent position in the brand’s next-level, redesigned two-storey city store and it’s certainly one for your weekend hit list.

Homewares

Melbourne’s Biggest Design Market Is Back On This Weekend

Unless you’ve been living under a seriously large rock for the past couple of years, you’re more than likely to be aware of Melbourne’s massive art and design market—Finders Keepers.

Food & Drink

Trash Is For Tossers | A Simple Guide To Going Plastic-Free

Let’s chat about breaking a dirty, little habit. No, we don’t mean your daily 3pm chocolate binge, we’re talking about using and abusing plastic for just about everything. The time has come to give it all up. 

Bulk Up Your Wardrobe With These Epic Click Frenzy Deals

Update your wardrobe and dive into the online shopping mayhem that is Click Frenzy with these epic buys. 

Build Up Your Euro Summer Wardrobe With These 10 Buys For Under $100

For everyone chasing the sun for Euro summer—we’ve handpicked a few warm weather style essentials from our favourite Aussie labels to prepare you for sunny days and balmy nights to come.

Fashion

Stay Cosy With These Activewear Winter Collections

​Working out in winter comes with pros and cons. Con: when the mercury dips, resisting the siren song of your duvet in favour of a sweaty sesh ain’t easy. Pro: if you put in the hard yards now you’ll be in peak form for summer and all of its skin-baring shenanigans. Decisions, decisions.

U:L By You

Where To Track Down Melbourne’s Best Sneaker Stores

According to Colin Firth, ‘Manners maketh man’. But shoes also maketh man, especially in Melbourne, where foot fashion is taken pretty seriously. Don’t know your Yeezy from your Onitsuka Tiger? No worries. There are stores for that sort of thing. Here’s where to get your kicks in Melbourne.

Fashion

12 Of Melbourne’s Best Streetwear Stores

Melbourne has a ton of great places with elite streetwear curations. So, we set out to track down the absolute best. Whether you’re looking for the latest sneaker release, or just the best of the best to keep you looking fresh, here are Melbourne’s best streetwear stores.

Fashion

Get To Know Heart Of Bone, Billie Eilish’s Favourite Jewellery Label

If you’ve been vibing Billie’s heavy, gothic inspired silverware, meet Melbourne based Heart of Bone—the label behind most of Billie’s iconic chains and rings.

Fashion

Fall For The Winter Charms Of This New Sustainable Knitwear Label

Described as “earth, people and animal-friendly”, each one of Wolfgang Scout's plush jumpers is hand knitted by Indian artisans, made using Australian yarn and hand-dyed with natural and organic dyes. 

Fashion

Stock Up On Threads At Melbourne’s First Sustainable And Ethical Fashion Market

It’s so easy to hop on your favourite fast fashion website, order three of everything and click “next-day delivery” without a second thought. Shopping sustainably is difficult and also quite pricey if you don’t know where to look. Luckily, the guys at Fashion Revolution are here to shake those unsustainable habits out of you with Melbourne’s Slow Fashion Market.

Fitness

The New Nike Free Could Help You Become The Runner You Always Wanted To Be

The Nike Free is nothing new in the running shoe world.

What's On

Melbourne’s Copping A Massive Sneaker Roadshow In June

Sneakers, food, and music—what more could you want? Melbourne is getting hit with all three at the It’s More Than Just Sneakers Tour, which is coming our way this May.

Fashion

There’s A Massive Sneaker Expo On In Melbourne This Weekend

If you’ve just bought yourself a new pair of sneakers, or are in the market to freshen up your collection, this weekend’s Sneaker Bash might just be for you.

Fashion

Make A Real Statement With This New Line Of Damn Cool Ethical It Bags

Statement bags are in, make it more meaningful with new Sydney-based label Raela. 

Fashion

Streetwear Label HoMie’s Founders On Stigma, Sustainability And Being A Social Enterprise

In the past five years, homelessness in Australia has increased by 14 per cent. Broken down, that’s 50 homeless people per 10,000 people. If you live in the city, there’s a large chance you encounter homelessness every day. But how often do you actually stop, sit down, and have a conversation with these people?

Fashion

The Greats | The Best Fashion Collabs Of 2018

Name a more iconic set of duos and creative pairings, we'll wait. 

Hang Loose, Here Are All The Chain Sunglasses You Need For Summer

Moving into high summer, one "it" 90s accessory we'd like to back is chain sunglasses. 

Skip Gucci, Here Are 7 Italian Streetwear Labels You Need To Know

2018 was the year we relearned that no one does street quite like the Milanese. 

Fashion

Crocs Has Just Released Another Post Malone Collab

Things we never thought we’d see: A Post Malone x Crocs’ collaboration. 

The Case For Cargo Pants

Cargo pants, yes, but not as you know them. 

Fashion

The Ultimate Style Gift Guide

Buying for a super-stylin’ friend and not quite sure where to start? That’s where we come in.

Fashion

Forget Sneakers For A Minute, Heron Preston’s Nike Shades Are Here

Reminding us all that sometimes, style begins up top. 

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7 Summer Style Staples You Need This Party Season

There’s a reason why we end up wearing the same thing over and over while the rest of our wardrobe goes untouched. It’s because we haven’t nailed our staple shopping game.

Fashion

Heads Up, A Couple Of New Puma Kicks Are On The Way!

The reimagined Puma CELL Venom, West Coast-inspired CALI and a Hot Wheels collab are incoming. 

Fashion

The Chapel Lane Huts Have Just Undergone a Huge Revamp

The Chapel Lane Huts have officially relaunched after a major renovation to the 12 pop-up shops. Get excited, because the new pop-ups are better than ever.

Fashion

Meet The Denim Brand Helping Women Rescued From Human-Trafficking

Stylish and well-fitted jeans with a positive social and environmental impact? It’s definitely possible.

Fashion

Three’s A Trend | Matchey, Matchey At ComplexCon

Baes and besties to like-minded lovers alike were all about sartorial sharing at LA’s famed ComplexCon 2018. One of the largest summits of its kind in the world (and the brainchild of achingly cool lifestyle giant, Complex) this is the place to get a sneak peek on what’s new and trend-worthy (read: everything you’re about to see blowing up your Insta thread).

Fashion

Cue All Your Teen Angst, London Label Lazy Oaf Has Created A Daria Collab

Everything sucks. Except this Daria capsule collection. 

Fashion

Are You Ready For The Heart-Stopping Fendi X Fila Collab?

Contender for collab of the year? Absolutely, yes. 

Fashion

Here’s Everything You Need To Know About The H&M x Moschino Collab

There will be hoodies and chains for your pooch too.

Fashion

Channel True 90s Vibes With The New Mickey Meets Levi’s Collab

Here’s another collab in honour of everyone’s ultimate mouse. 

Fashion

The Case For That Super Bright New Season Neon

Usually reserved for rave dens and festival days, this new season neon is a tonne more sophisticated, and yep, you need it now. 

Carry-On That’s Way Too Cool To Stow Away

Baggage doesn’t have to be boring. Here are seven suitcases that'll save your style game next time you fly, staycation or road trip. 

Fashion

The Case For Those New Season Chunky Sneakers

Yes, you want them and yep you can pull ‘em off too. 

Things To Do

There’s A Vintage Sportswear Market In Fitzroy Next Weekend

Gone are the days when you could chuck on a pair of jeans and meet your mates for a coffee. Now you wouldn’t be caught dead without rocking a pair of skin-tight, bum-sculpting, high-waisted leggings (usually black from Lulu Lemon… sorry Bec Judd), an Adidas singlet (probs black as well) and a pair of Nike kicks (also black, duh). 

Fashion

Label To Love | Let Dress Up Transport You To The Euro Summer You Wish You Had

The new summer collection features cream denim, lemon yellows and bottle greens. 

Fashion

Shop The Look | Where To Buy MFW Designers In Melbourne

Looking to nail your Spring/Summer ’18 wardrobe? Look no further. 

Fashion

Road To Runway | Coreprêt Are Here To Solve Your First World Fashion Problems

We chat personal uniforms and sustainable fashion with Melbourne label Coreprêt. 

What's On

Melbourne’s Getting A Huge Vintage Designer Warehouse Sale

Love fashion? Hate spending lots of money on beautiful things? You're gonna want to read this.

Fashion

All The Free Events You Need To Know About At The Upcoming Melbourne Fashion Week

If you’re keen to get amongst the buzz at the upcoming Melbourne Fashion Week, but don’t have cash to splash, we’ve got you covered. 

Fashion

5 Ethical Fashion Labels You Should Be Rocking This Month

Last week SZA announced an anti-plastic streetwear label, and we're pretty pumped about it. Not only do the designs look rad, the singer also confirmed that 100% of the proceeds will go to sustainability efforts.